HGG Community Forums

Rarer genes are usually worth more, as well as ones that need to be bought with real money on foundations, but realistically mostly quality is worth more than colours. It helps if the horses have the colours someone is wanting though, as well as their prefered size/bone, so there are a lot of variables for selling price. Best way to make money is from showing!! It's a long term investment though as it takes a while to build up the points

Usually, too, if there aren't any sales up or you can't find closely related enough to the horse you want to sell, you can always host an auction in the forum. Or post a link and some info and see what people's opinions are :)
Ultimately you breed for yourself because everyone has different likes and goals! Show ponies are your friends, have a lot of them!